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NEW! Toolbox of the Small Business Marketing Cycle (Infographic)

We are often chatting with small business owners, non-profit employees, entrepreneurs, etc., who struggle with how to fit cloud-based software into their business cycle. As our team develops new ways to help guide you through the Formstack form builder, we also wanted to help you understand how Formstack, and other web apps, can be represented in your marketing cycle as a whole.

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Customer Profile: Chris Theisen from FlexPAC

This post is a part of our Formstack Customer Profile series. Posts are written by customers who share why Formstack makes their businesses processes more manageable. If you’d like us to highlight your company, please fill out this form.

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How to Create an Online Form that Converts

Not all forms are created equal. A badly designed form can be the difference between an impression and a final sale. And we all know it, too. We’ve all come across those signup forms or checkout processes that just make us say “Ugh!” or “Why are they asking me for this?” These forms were all designed poorly with only the form owner in mind, and did not consider us, the user. They alienated us by creating unnecessary burdens that might’ve caused us to abandon the form. In the end, a form’s success rate rested solely on our motivation levels in getting signed up or purchasing the product(s). But it doesn’t need to be this way.

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Formstack Values Partnerships

We love our integration partners.
Using data to make smart decisions should be important to all organizations. Formstack wants to make it as easy as possible for our customers to use their form data as a powerful tool that makes a big impact. Our sweet spot is forms and data collection. We don’t attempt to be great at anything else.

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Customer Profile: Indy Film Fest

This post is a part of our Formstack Customer Profile series. Posts are written by customers who share why Formstack makes their businesses processes more manageable. If you’d like us to highlight your company, please fill out this form.

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Community Partner: Keep Indianapolis Beautiful, Inc.

The Organization
Keep Indianapolis Beautiful, Inc. is a non-profit organization that unites people to build community and transform public spaces through aesthetic and environmental improvement.

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Higher Ed Series: How Online Forms Can Help Increase Alumni Donations

This blog post is a part of an ongoing Formstack blog series for Higher Education. These posts provides tips and tricks for higher education professionals that use online forms to collect and manage data. From enrollment management to alumni relations, Formstack has a solution that will simplify your process and save your sanity. Read more posts from this series.

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Does your Company Need a Culturist?

When I started working at Formstack I was most excited about becoming the “Keeper of the Culture.” When a team is made of up only six people it is easy to maintain a common culture, but when you double in size and know that tripling in size is in your future, it becomes something that you need an individual to own. So what do I do? Here is a short list of things I do to keep culture alive and well:

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Formstack Now Integrates with AWeber

We’ve been launching new integrations left and right lately. Today, we’re excited to announce our new integration with AWeber.

For those who are unfamiliar, AWeber is an email marketing software that helps small businesses automate email follow up and newsletter delivery for increased customer retention and higher sales. It is very popular among affiliate marketers and bloggers who need to follow up with potential customers and subscribers. Check out this blogger’s post on why he switched to AWeber from his previous email marketing software.

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Hey, 2012. You’re lookin’ pretty good so far.

Man, oh man. Can you believe it’s already April? Here at Formstack, 2012 is already off to a rockin’ good start. We’ve been pushing out new features and integrations like crazy. We’ve added new members to our team. We’ve launched new campaigns. And, all in all, it’s been a fantastic year for us so far.

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